EC Shopper Marketing Supervisor
面議
上海
應(yīng)屆畢業(yè)生
學(xué)歷不限
上海
應(yīng)屆畢業(yè)生
學(xué)歷不限
- 全勤獎(jiǎng)
- 節(jié)日福利
- 不加班
- 周末雙休
最近更新
2693人關(guān)注
職位描述
該職位信息待核驗(yàn)，請(qǐng)仔細(xì)了解后再進(jìn)行投遞！
Responsibilities
？ Develop traffic plan to ensure EC traffic and sales target completion
？ Collaborate with our media partner for EC paid media planning and buying by a strong and agile media matric planning and continuous optimization
？ Monitor traffic dashboard and highlight critical metrics and relevant action required to accelerate EC business
？ Analyze and identify trends across online consumer journey, providing insights and recommendation to drive earned traffic and sales
？ Plan and deliver EC big campaigns and monthly thematic activation to drive both sales and brand penetration
？ Drive platform initiated big campaigns/projects such as category captain, category day
？ Implement monthly thematic activation with brand team
？ ISV project support: co-work with ISV to analyze AIPL consumer journey to support business development
Requirements
1. Understand both paid, owned and earned traffic in EC environment, proven track record of performance media planning
2. Experience in media agency or FMCG/Home electronics industry experience is a plus
3. Creative thinking and data driven mindset
4. 4 years working experience
？ Develop traffic plan to ensure EC traffic and sales target completion
？ Collaborate with our media partner for EC paid media planning and buying by a strong and agile media matric planning and continuous optimization
？ Monitor traffic dashboard and highlight critical metrics and relevant action required to accelerate EC business
？ Analyze and identify trends across online consumer journey, providing insights and recommendation to drive earned traffic and sales
？ Plan and deliver EC big campaigns and monthly thematic activation to drive both sales and brand penetration
？ Drive platform initiated big campaigns/projects such as category captain, category day
？ Implement monthly thematic activation with brand team
？ ISV project support: co-work with ISV to analyze AIPL consumer journey to support business development
Requirements
1. Understand both paid, owned and earned traffic in EC environment, proven track record of performance media planning
2. Experience in media agency or FMCG/Home electronics industry experience is a plus
3. Creative thinking and data driven mindset
4. 4 years working experience
注：聯(lián)系我時(shí)，請(qǐng)說是在四川人才網(wǎng)上看到的。
工作地點(diǎn)
地址：上海長寧區(qū)臨新路66號(hào)
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職位發(fā)布者
KayHR
聯(lián)合利華服務(wù)(合肥)有限公司上海分公司
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快速消費(fèi)品
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200-499人
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私營·民營企業(yè)
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長寧區(qū)福泉北路33號(hào)1幢2樓
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